ATL campaign
My role:
Art Direction, creation and development of the TV advertising idea, work with the film director, work with the production team
How to advertise Wedel chocolate for young adults in an original way?
Cooking programs are very popular in Poland. So we came up with the idea of a group of friends meeting to cook a dinner together and use Wedel chocolate as a special ingredient. Happy interactions between the characters, dynamic photography and beautiful food shots make the chocolate ad an original and really tasty experience.